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Optometry_023_LR-1 About We are your local optometrist clinic with locations in Te Kuiti and Taumarunui. 01. Eye Exams. 02.
Monitoring & Diagnosis.
Red eyes & foreign body removal.
Get in touch Welcome to
King Country Optometrists
We offer friendly & professional
eyecare for the whole family.
Optometry_027_LR-1 About We are your local optometrist clinic with locations in Te Kuiti and Taumarunui. 04. Children's Vision. 05.
Spectacle Frames.
Contact Lenses.
Get in touch Welcome to
King Country Optometrists
We offer friendly & professional
eyecare for the whole family.

King Country Optometrists

We offer
friendly and professional
eyecare for the whole family.

Our aim is to give you the best solutions for your lifestyle along with extensive checks of your eye health with a comprehensive eye examination.


Te Kuiti
and Taumarunui's
local Optometrists.

Bruce set up the practice late 2007 and his wife Nicola has joined him in Te Kuiti. You will also find Bruce in Taumarunui once a week. They have extensive experience in Optometry starting their practicing life in Christchurch followed by Hamilton and now serving the King Country. When not working you may see them on their bikes or tramping particularly now that both kids have flown the coop.


wide range
of services.

Eye exam

We provide an in-depth examination of your vision and eye health using up to date technology. We feel its important to take time to find the best solution for your lifestyle.

Diagnosis & monitoring

Your examination will involve accurate measurements of your vision and eye health so that we can monitor for dry eyes, glaucoma, macula degeneration and other eye diseases.

Red eyes & foreign body removal

We are trained to remove foreign bodies, and can prescribe medications for red eyes, infections and allergies. Call us if you have any concerns with eye pain or vision.

Children's vision

Don’t forget your child’s vision is very important when it comes to life long learning. If you have concerns over learning troubles, we advise an examination to rule out any vision difficulties.

Spectacle frames

Our staff are here to help and advise you on your prescription and choices. We can also offer repairs and ultrasonic cleaning for those hard to get to places on your frames.

Contact lenses

These offer a great alternative for all types of prescriptions. They offer freedom from glasses. Call us to see if they are right for you.


Meet our team.


Owner & Optometrist

Nicola has been practicing as an optometrist for over 20 years. She enjoys helping people of all ages, including preschool children. Being therapeutically qualified she can help you with drops for eye infections.


Owner & Optometrist

Bruce has been looking after people for over 20 years. He can also prescribe drops for eye infections. He does travel to Taumarunui to see people at our part time practice there. He has a broad range of experience in general optometry. He is passionate about giving people the best vision in a friendly, comfortable way.



Gayle has been with the practice since day one and see can help with all your frame needs and works hard on the paperwork. When not at work she will most often be helping her own children and grandchildren.


Frame specialist

Awatea works partime with us doing all things frame orientated. When not with us you will find her working in a family business in Te kuiti.



Holly is our Taumarunui receptionist at One to One Beauty. She is there when Bruce is examining and can help with all your requirements.

``Great service from KCO when they visited Taumarunui. They are a little more pricey than some large chain optometrists but you definitely get what you pay for. Bruce was a relaxed and knowledgeable guy who I felt comfortable with immediately. Recommend to all.``

``The Optometrists here are friendly and very professional, they offer reasonable pricing and provide good recommendations to suit your needs. Highly recommended!``

Our Journal

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Work inquiries

Get in touch.

Laura Norson

Mark Rickson